Marketing with Honors
- A Midwestern University needed to attract the top prospective students for its Honors Program. Discover how a 1:1 Marketing strategy delivered results that exceeded their expectations and ultimately allowed them to surpass their goal by 31%.

2010 Caslon Response Rate Report
- What is the difference in response rate for a static piece versus a personalized piece?
This in-depth report summarizes results from a collection of campaigns and DMA data.
See case studies and average response rates from the education, financial, non-profit,
retail, printing / publishing and manufacturing markets.

Engineered for Results
- If you think a variable data campaign has to be complex to get results, think again.
This campaign demonstrates how even the simplest of forms of variable data can make
a significant impact on results.

Contact us to learn more about the solutions bpt can put to work for you!